Why Shredded Paper Is Replacing Plastic Fillers

Void-filling materials do far more than fill empty space. They influence product protection, regulatory compliance, packaging costs, and how a brand is perceived at the moment of unboxing. For decades, plastic fillers such as foam peanuts and air pillows dominated packaging. Today, shredded and crinkled paper is increasingly replacing them—and the reasons are practical, not symbolic.

Sustainability is the most immediate factor. Shredded paper is typically made from recycled or kraft paper and can be recycled again through standard paper streams. Many plastic fillers, by contrast, are difficult to recycle and often become single-use waste. As companies face tighter sustainability targets and customer scrutiny, paper fillers offer a straightforward way to reduce plastic without redesigning packaging systems.

Regulation is accelerating this transition. Plastic reduction policies, extended producer responsibility (EPR) schemes, and packaging taxes are raising both the cost and complexity of plastic fillers. Paper-based void fill fits easily into existing recycling infrastructure, reducing regulatory risk and simplifying compliance across different markets.

Shredded paper also adds commercial value. Its natural appearance is widely used in gift boxes, subscription packaging, and premium retail products, enhancing the unboxing experience rather than detracting from it. Unlike plastic fillers, paper becomes part of the product presentation and reinforces sustainability messaging at the point of use.

From an operational perspective, shredded paper can be produced from low-cost recycled paper or internal waste streams, lowering material and logistics costs. Performance has also improved: modern paper fillers provide reliable cushioning and stabilization for most consumer goods, cosmetics, electronics, accessories, and gift items.

Most importantly, shredded paper supports a circular economy. Paper waste is converted into a useful packaging material and recycled again after use, keeping material value in circulation. For companies aligning packaging decisions with long-term ESG goals, this closed-loop model makes shredded paper a logical replacement for plastic fillers.

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